Strong Interest Inventory (STRONG®) | The Myers-Briggs Company

Helping people find their ideal career
Strong

The Strong Interest Inventory® assessment is a career exploration and planning tool designed to identify an individual’s interests and work preferences. It helps people explore potential careers and educational pathways that align with their interests, leading to more informed decisions and successful, fulfilling careers.



Use the Strong assessment for:

  • Career exploration
  • College major selection
  • Career development
  • Engagement and retention
  • Workforce reintegration

How it works

The Strong assessment helps individuals identify their work personality by exploring their interests in six broad areas: Realistic, Artistic, Investigative, Social, Enterprising, and Conventional (often referred to using the acronym RIASEC). It then breaks the RIASEC areas into specific areas of interest that can be directly related to fields of study, careers, and leisure activities. In addition, it describes an individual's personal style preferences in different areas, such as learning environment and risk-taking, to consider when exploring career paths. The assessment then maps occupations to the individual’s interests and suggests ones that are most likely to lead to satisfaction.




a n a l y t i c a l t h e o r e t i c a l i n q u i s i t i v e t h e t h i n k e r s Investigative I a c t i v e h a n d s - o n a d v e n t u r o u s t h e d o e r s Realistic R p r a c t i c a l o r d e r l y e ffi c i e n t t h e o r g a n i z e r s Conventional C i n fl u e n t i a l a m b i t i o u s r i s k - t a k i n g t h e p e r s u a d e r s Enterprising E c a r i n g s u p p o r t i v e c o l l a b o r a t i v e t h e h e l p e r s Social S e x p r e s s i v e i m a g i n a t i v e f r e e - s p i r i t e d t h e c r e a t o r s Artistic A

Resources

Check out these available resources to learn more about the Strong assessment and what you can do with it.

Case studies

Learn how customers have successfully used the Strong assessment to achieve their goals.
Read case studies

Sample reports

Look inside Strong reports and decide which one best fits your needs.
View sample reports

Guides

Download Strong resources like whitepapers, ebooks, and more.
Browse guides

Webinars

Learn from experts sharing insights into the latest research and trends, Strong applications, and more.
View webinars

What our customers are saying

Get in touch